Proof of Authenticity
In a world where transparency and trust are increasingly valued, the Proof of
Authenticity offers businesses a way to provide consumers with undeniable
proof of the authenticity and legitimacy of their luxury items.
What is Proof of Authenticity?
The Proof of Authenticity is an innovative solution using the robust Provenance Proof Physical Tracers to mark luxury items like jewellery and watches invisibly, combined with secure verification through Provenance Proof Blockchain. This ensures that each item’s authenticity is traceable and protected from tampering, giving you and your customers complete confidence in its authenticity.
Why Proof of Authenticity?
Unalterable Provenance
Synthetic DNA technology ensures that the origin and journey of your products are verifiable and secure for life. It reliably distinguishes original products from fake imitations. Our technologies are scientifically proven, easy to apply and cost-effective.
Build Customer Trust
Provide your customers with an official Proof of Authenticity Certificate, offering irrefutable proof of origin and enhancing confidence in your brand.
Blockchain
Secure, immutable records stored on the Provenance Proof Blockchain ensure that the information about each gemstone is permanently recorded and cannot be tampered with.
How does it work?
1. Marking with Provenance Proof Physical Tracers
Each item is marked with a unique synthetic DNA-based tracer at the source or during processing, which does not alter the item’s appearance or value. The tracer is invisible to the naked eye and resistant to industry standard treatments such as ultrasonic cleaning and polishing, providing a lifelong, unchangeable marker. At any stage, the synthetic DNA can be read and verified, ensuring that the item’s journey is fully traceable
2. Issuance of Proof of Authenticity Certificate
The marked item receives a Proof of Authenticity Certificate, a digital certificate that can be shared with customers, offering them complete peace of mind.
3. Immutable Digital Record
The journey of the item is recorded on our Provenance Proof Blockchain, creating a digital twin of the item.
Who Benefits from Proof of Authenticity?
Watchmakers
Stand out from the competition by offering customers timepieces that come with guaranteed authenticity.
Jewellers
Stand out from the competition by offering customers jewellery that come with guaranteed authenticity.
Consumers
Buy with confidence, knowing that every product comes with verifiable proof of origin and a story you can trust.